← Back to Home

Privacy Policy

Last updated: January 11, 2026

1. Introduction

PureShelf ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our website and services.

2. Information We Collect

We collect information that you provide directly to us, including:

Email Address: When you sign up for launch notifications, we collect your email address.

Usage Data: We automatically collect information about how you interact with our website, including IP address, browser type, and pages visited.

3. How We Use Your Information

We use the information we collect to:

• Send you notifications about our product launch

• Communicate with you about updates and new features

• Improve our website and services

• Prevent spam and abuse

4. Data Storage and Security

We store your data securely using Supabase, a trusted third-party service provider. We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

5. Data Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• With service providers who assist us in operating our website (e.g., Supabase for data storage)

• When required by law or to protect our rights

6. Your Rights

You have the right to:

• Access the personal information we hold about you

• Request correction of inaccurate information

• Request deletion of your personal information

• Opt-out of receiving marketing communications

7. Cookies and Tracking

We may use cookies and similar tracking technologies to improve your experience on our website. You can control cookies through your browser settings.

8. Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us.